The entire country has been in an economic downward spiral over the past several years.  Despite the difficulties we have been able to take advantage of several growth and expansion opportunities during this tough period.  Much of this growth has been spurred on by several new employees that we have added to our company.  In future blog entries we will be introducing all of these new employees via the press releases that were issued at the time of their hiring. 

Be sure and check back to learn about all of our new people.

In our previous post we mentioned the tremendous growth and change that our company has undergone in the last couple of years.  In today’s installment we would like to take some time to describe those changes and how they will impact our customers. 

First of all, our name has changed.  Unfortunately, our original name no longer accurately described our mission.  Our Heritage Preserved was adopted as our original moniker because it perfectly described our existence at that time.  When the company was first formed our only goal was to salvage material from local buildings that were being destroyed or disposed of in landfills.  Thus “our heritage” was being “preserved” via the reclamation of this material.  Upon discovering that many of the companies that purchased these salvaged materials from us did not share our love of the material we began to process the material ourselves and sale the finished product to select distributors, builders and home owners that understood the unique intrinsic value of the materials.  At this point the company was much more than just a reclamation or salvage operation and this led to a great deal of confusion among our customers.  Due to this confusion, we all put our heads together in an effort to come up with a name that perfectly fit our new mission of taking these materials from their raw form to usable end products.  Dozens of potential names were proposed but after a good deal of careful consideration we decided that Heritage Plank Floors served the dual purpose of paying homage to our original incarnation while plainly defining our new mission. 

While a name change might seem like a major change it has been just a small part of the revitalization we have undergone recently.  For instance, we have added many new products to our offerings.  Originally we viewed recycled materials as the only green flooring option.  What we have discovered is that wood from properly managed forests are also viable green options.  Another discovery that we made was that most companies turn these newly sawn green woods into the cookie cutter style floors available at your local home repair store.  While there is certainly nothing wrong with these flooring options we prefer to deal in more unique custom flooring.  Our craftsmen specialize in taking this newly sawn wood and through a variety of different processes produce floors that are much more similar to the floors produced from our recycled wood material.

We have also added an unbelievable amount of expertise and experience to our company.  In order to maintain the growth that we began to see we had to add several people to our company.  Hiring for a small family owned company is much more difficult than for a large corporation.  There are many more considerations that have to be taken into account when hiring for a company like ours.  We feel that this leads to finding better people that really go out of their way in every aspect of their job because they feel a personal bond to the company and the people within it, unlike someone in a large faceless corporation.  We have literally added hundreds of years of experience in all areas of the flooring industry to a company already rich in experience.  These additions will allow our company to continue to grow while maintaining the same commitment to quality we have always had. 

Often times growth and change in a company is a bad thing because the characteristics that made the company special are lost.  We have worked very hard not to let that happen to our company and we have in fact improved our company in every area.

Welcome to the Heritage Plank Floors blog!  You may have visited our old blog back when we were known as Our Heritage Preserved.  A lot has changed since then and we will describe all of those changes in a future entry.

Today we want to take this opportunity to introduce our new blog and its purpose.  We were not able to update our previous blog as frequently as we liked.  At that time we were stretched far too thin to be able to devote the man hours necessary to update the blog with quality content.  Over the past several years we have grown tremendously and have been able to add many new people to our team.  Luckily, we now are able to devote someone to updating our blog and website full time.

Why is this blog so important to us?  We feel it is our responsibility to maintain this blog on behalf of customers that are in the market for wood flooring.  Wood flooring can make or break the décor of your home and in today’s market there are thousands of options available to the consumer.  This blog will provide consumers with information in a no pressure environment that is also interactive.  Readers can post their questions in our comments section and we will have one of our professionals quickly respond with an informative answer.  If your question requires a more full discussion of the issues then one of our professionals will follow up with you in an offline setting.

While providing an informative wood flooring forum for consumers is the number one purpose of this blog, it is not the only one.  We also plan to use this forum to display our unique and special projects.  Hopefully, these projects will provide our readers with inspiration for their own projects.  Also, a unique feature that we plan to enact involves allowing our customers to follow their projects through our process.  As the blog grows and evolves there will certainly be new features added in the future.  If you have some ideas regarding features that you would like to see please feel free to contact us.

Finally, we will be upgrading the look of the blog over the next week to match the rest of the site.  Also, we will begin to update the content of the site regularly starting today.  So be sure and check back soon.